In 2025, our Indian Bollywood celebrities continue to shine not only on the big screen but also on social media. From Salman Khan’s international appeal to Ranveer Singh’s bold fashion choices, these celebrities are leading the way with their powerful online presence.
In this list of the most followed Indian actors on Instagram, we explore how these stars leverage their influence to make a lasting impact on both fans and brands.
10. Sidharth Malhotra – 32.2 million
Instagram handle: @sidmalhotra
With over 32.2 million followers on Instagram, Siddharth Malhotra’s Instagram presence features a mix of professional and personal content, including brand promotions for his films and endorsements along with his fitness updates, keeping fans excited.
9. Amitabh Bachchan – 37.4 million
Instagram Handle: @amitabhbachchan
Amitabh Bachchan, a legendary icon in the Bollywood industry has 37.4 million continues to engage his audience through a commanding presence on social media. His posts exude wisdom and charisma, reinforcing his status as a respected figure in Bollywood. Amitabh’s collaborations with prestigious brands highlight his timeless appeal and authoritative image, making him a revered ambassador in the digital age.
8. Tiger Shroff – 40.4 million
Instagram handle: @tigerjackieshroff
Tiger Shroff has over 40.4 million followers on his official handle. His presence on social media is often characterized by his focus action-hero personality and his sometimes electrifying dance, workout photos and training videos. He also engages with fans, promotes movies and collaborates with fitness, lifestyle and fashion categories across the page.
Also read: From Sushant Singh to Jiah Khan: 10 Indian Actors Who Died Young and Too Soon
7. Varun Dhawan – 46.2 million
Instagram Handle: @varundvn
Varun Dhawan, the son of the veteran director, David Dhawan has set quite a legacy for himself not only in his movies but also on social media. With having 46.2 million followers on Instagram, his status is reflected as one of the most celebrated personalities in Bollywood on social media. Varun’s strong online presence makes him an attractive partner for brands in the fashion, fitness, and entertainment sectors, enhancing his influence both on and off the screen.
6. Shahid Kapoor – 47.8 million
Instagram handle: @shahidkapoor
With over 47.8 million followers on Instagram, his presence is characterized by a mix of fun and personal content, showcasing his life as an actor and a family man. He mainly focuses on endorsements related to fitness, fashion and behind-the-scenes glimpses of his projects. He has a high engagement rate.
5. Hrithik Roshan – 48.6 million
Instagram handle: @hrithikroshan
Hrithik Roshan, with over 48.6 million followers on Instagram, he is known for his great physical presence and often engages in fitness-based content with a motive behind living a healthy lifestyle. The actor often does brand endorsements like the health and wellness sector and for personal reasons as well.
4. Ranveer Singh – 49.6 million
Instagram Handle: @ranveersingh
Ranveer Singh captivates over 49.6 million followers on Instagram, followed by his vibrant energy on social media. The actor is known for his physique and his bold fashion presence made on his social handle. His lively and authentic engagement style endears him to a young, enthusiastic audience, making him a trendsetter in the digital space.
3. Shah Rukh Khan – 49.1 million
Instagram Handle: @iamsrk
Shah Rukh Khan, the “King of Bollywood,” boasts 49.1 million followers on his official Instagram page, remaining an iconic figure in the entertainment industry. His social media presence is a blend of brand collaborations, humour and personal reflections. His collaborations with prestigious brands and his ventures into entrepreneurship further enhance his influence, making him a revered influencer in both Bollywood and the business world.
2. Akshay Kumar – 66.6 million
Instagram Handle: @akshaykumar
Akshay Kumar, the “Khiladi” of Bollywood is the powerhouse of the industry. Known for his action-packed roles and disciplined lifestyle, Akshay utilizes his platforms to promote his films, share fitness regimes, and support various social causes. His content often includes engaging motivation and glimpses of his daily routine. Akshay’s strong and reliable image makes him a preferred choice for endorsements in sectors like health, wellness, and technology.
1. Salman Khan – 71.7 million
Instagram Handle: @beingsalmankhan
Salman khan, the “Bhaijaan” of Bollywood remains the industry’s most beloved personality with 71.7 million followers on Instagram. Known for his charismatic screen presence and philanthropic endeavours, Salman uses his platforms to engage with fans, promote his latest projects, and support charitable causes through his Being Human foundation. His posts often feature a mix of film promotions, fitness tips, and personal insights, fostering a strong connection with his vast fanbase.
Written by: Atin Kevin