{"id":141860,"date":"2025-01-02T14:31:24","date_gmt":"2025-01-02T09:01:24","guid":{"rendered":"https:\/\/tradebrains.in\/features\/?p=141860"},"modified":"2025-01-02T14:31:27","modified_gmt":"2025-01-02T09:01:27","slug":"2-companies-benefiting-from-olas-market-share-decline","status":"publish","type":"post","link":"https:\/\/tradebrains.in\/features\/2-companies-benefiting-from-olas-market-share-decline\/","title":{"rendered":"2 Companies benefiting from OLA&#8217;s market share decline"},"content":{"rendered":"<div class=\"trade-content_2\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"trade-658500785\"><p><a href=\"https:\/\/tradebrains.in\/get\/telegram\/\"><img decoding=\"async\" class=\"alignnone wp-image-101992\" src=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2023\/01\/telegram-channel-300x119.png\" alt=\"\" width=\"148\" height=\"59\" \/><\/a> <a href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN3Epgswxc--Aw?hl=en-IN&amp;gl=IN&amp;ceid=IN%3Aen\"><img decoding=\"async\" class=\"alignnone wp-image-123430\" src=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-300x82.png\" alt=\"follow-on-google-news\" width=\"222\" height=\"61\" srcset=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-300x82.png 300w, https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-150x41.png 150w, https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news.png 468w\" sizes=\"(max-width: 222px) 100vw, 222px\" \/><\/a><\/p>\n<\/div><p>India\u2019s two-wheeler sector is one of the largest in the world, driven by the need for affordable, efficient transportation. Major players like Hero MotoCorp, Honda Motorcycle &amp; Scooter India, Bajaj Auto, TVS Motor, and Royal Enfield dominate the market. The growing middle class and&nbsp;<\/p><div class=\"trade-content_7\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"trade-3299006600\"><!-- Composite Start --> \r\n <div id=\"M923760ScriptRootC1549812\"> \r\n <\/div> \r\n <script src=\"https:\/\/jsc.mgid.com\/t\/r\/tradebrains.in.1549812.js\" async> \r\n <\/script> \r\n <!-- Composite End --><\/div><p>increasing urbanization continue to fuel demand for both commuter bikes and scooters. Alongside traditional vehicles, the sector is seeing a shift towards electric vehicles (EVs) with companies like Ather Energy, Ola Electric, and Bajaj introducing innovative electric models, aligning with the global push for sustainable mobility.&nbsp;<\/p><p>India is also witnessing the rise of high-end motorcycles, with brands like Harley-Davidson, KTM, and Ducati catering to premium customers. With India being one of the largest markets for two-wheelers, the sector\u2019s future looks promising, driven by the increasing adoption of electric models, demand for premium bikes, and evolving consumer preferences. The market holds immense growth potential, especially with advancements in technology and a growing focus on sustainability.&nbsp;<\/p><h2 class=\"wp-block-heading has-medium-font-size\"><strong><a href=\"https:\/\/portal.tradebrains.in\/stocks\/BAJAJ-AUTO\">Bajaj<\/a>\u2019s Expansion in the EV Market\u00a0<\/strong><\/h2><p>Bajaj Auto is aggressively expanding its presence in the electric two-wheeler market. With the launch of the Chetak Electric scooter, the company has made significant strides in the EV sector. The Chetak has been well-received for its stylish design and advanced technology, including a range of up to 95 km on a single charge.&nbsp;<\/p><div class=\"trade-content_5\" id=\"trade-2703671239\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-4023722985638610\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- in_content_2_news -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-4023722985638610\"\r\n     data-ad-slot=\"7925020301\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div><p>Bajaj is also planning further EV launches to tap into the growing demand for sustainable mobility, aiming to capture a larger market share in the electric two-wheeler segment.&nbsp;<\/p><h2 class=\"wp-block-heading has-medium-font-size\"><strong><a href=\"https:\/\/portal.tradebrains.in\/stocks\/TVSMOTOR\" target=\"_blank\" rel=\"noreferrer noopener\">TVS Motors<\/a>\u2019 Electric Vehicle Innovations\u00a0<\/strong><\/h2><p>TVS Motors is also rapidly expanding its footprint in the electric two-wheeler market with models like the iQube and the upcoming iQube ST. The iQube, known for its reliable performance and smart features, offers a range of 75 km on a single charge.&nbsp;<\/p><p>TVS has been investing heavily in the EV segment, with plans to enhance its product lineup and broaden the reach of electric models across urban and rural markets. With a focus on innovation and sustainability, TVS is positioning itself as a key player in India\u2019s EV revolution.&nbsp;<\/p><h2 class=\"wp-block-heading has-medium-font-size\"><strong>Problems with Ola&nbsp;<\/strong><\/h2><h3 class=\"wp-block-heading has-medium-font-size\"><strong>Resignation by top management&nbsp;<\/strong><\/h3><p><strong>Suvonil Chatterjee: <\/strong>Chief Technology and Product Officer, resigned from Ola Electric. He joined in 2017 as Head of Design and played a key role in projects like Ola Maps and Krutrim.<\/p><p><strong>Anshul Khandelwal: <\/strong>Chief Marketing Officer, resigned from Ola Electric. He joined in 2018 as Head of Marketing and was part of the leadership team at Ola.&nbsp;<\/p><p><strong>N Balachandar: <\/strong>Group Chief People Officer, stepped down in November.&nbsp;<\/p><div class=\"trade-content-10\" id=\"trade-2775866294\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-4023722985638610\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- in_content_3_news -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-4023722985638610\"\r\n     data-ad-slot=\"2969612066\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div><p><strong>Sidharth Shakdher: <\/strong>Chief Business Officer, Ola Consumer, resigned in October after nine months to join Paytm as Chief Marketing Officer and Business Head.&nbsp;<\/p><p><strong>Mahesh Alanthat: <\/strong>Vice President and Head of Sales, Ola Electric, resigned in October. <strong>Kartik Gupta: <\/strong>Chief Financial Officer, ANI Technologies (Ola&#8217;s parent), resigned in May. <strong>Hemant Bakshi: <\/strong>CEO, of Ola\u2019s mobility business, resigned in May.&nbsp;<\/p><p>The resignation of key executives at Ola Electric and its parent company, ANI Technologies, raises concerns among investors as it signals potential instability within the leadership team. High-level departures, particularly from positions like Chief Technology Officer, Chief Marketing Officer, and CEO, can disrupt strategic initiatives, delay projects, and affect overall company performance. Such exits may also create uncertainty about the company\u2019s future direction, leading to diminished investor confidence and negatively impacting stock prices and growth prospects.&nbsp;<\/p><h3 class=\"wp-block-heading has-medium-font-size\"><strong>Employee Layoff&nbsp;<\/strong><\/h3><p>In the past few months, Ola Electric also laid off 300-400 people across departments but mainly in manufacturing and supply-chain management roles. The company is also facing a decline in market share, increased customer complaints, and a fall in its stock price.&nbsp;<\/p><p>In its IPO prospectus, Ola Electric, which listed on the bourses in August this year, said it witnessed a high employee attrition rate in the past. In FY24, the employee attrition rate was 44.25%.&nbsp;<\/p><h2 class=\"wp-block-heading has-medium-font-size\"><strong>Conclusion&nbsp;<\/strong><\/h2><p>While Ola Electric faces significant challenges with high-level executive departures and concerning employee attrition rates of 44.25%, established players like Bajaj Auto and TVS Motors are strategically strengthening their position in the electric two-wheeler market. Bajaj&#8217;s Chetak and TVS&#8217;s iQube have gained market acceptance with their reliable performance and advanced features. The mass exodus of top management and layoffs of 300-400 employees at Ola signal potential instability, giving traditional manufacturers a competitive advantage in India&#8217;s growing electric mobility sector.<\/p><blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><strong>Written By Dipangshu Kundu<\/strong><\/p><\/blockquote><p class=\"has-medium-font-size\"><strong>Disclaimer<\/strong><\/p><div class=\"wp-block-image\"><figure class=\"aligncenter size-medium\"><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2022\/02\/warning-disclaimer-300x300.png\" alt=\"\" class=\"wp-image-26306\"\/><\/figure><\/div><p><strong>The views and investment tips expressed by investment experts\/broking houses\/rating agencies on <a href=\"http:\/\/tradebrains.in\/\">tradebrains.in<\/a> are their own, and not that of the website or its management. Investing in equities poses a risk of financial losses. Investors must therefore exercise due caution while investing or trading in stocks. Dailyraven Technologies or the author are not liable for any losses caused as a result of the decision based on this article. Please consult your investment advisor before investing<\/strong>.<\/p><div class=\"trade-after-content\" id=\"trade-1767823384\"><div id=\"taboola-below-article-thumbnails\"><\/div>\r\n<script type=\"text\/javascript\">\r\n  window._taboola = window._taboola || [];\r\n  _taboola.push({\r\n    mode: 'alternating-thumbnails-a',\r\n    container: 'taboola-below-article-thumbnails',\r\n    placement: 'Below Article Thumbnails',\r\n    target_type: 'mix'\r\n  });\r\n<\/script>\r\n<script type=\"text\/javascript\">\r\n  window._taboola = window._taboola || [];\r\n  _taboola.push({flush: true});\r\n<\/script><\/div>","protected":false},"excerpt":{"rendered":"<p>India\u2019s two-wheeler sector is one of the largest in the world, driven by the need for affordable, efficient transportation. Major players like Hero MotoCorp, Honda Motorcycle &amp; Scooter India, Bajaj Auto, TVS Motor, and Royal Enfield dominate the market. The growing middle class and&nbsp; increasing urbanization continue to fuel demand for both commuter bikes and [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":141862,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[31,1789],"tags":[26061,8369,8368,948,936,2597,1403,16234,11628],"class_list":["post-141860","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-trending-news","tag-bajaj","tag-bajaj-auto-latest-news","tag-bajaj-auto-share-price","tag-stock-market","tag-stock-market-news","tag-stocks-to-watch","tag-tvs-motors","tag-tvs-motors-latest-news","tag-tvs-motors-share-price"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v25.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2 Companies benefiting from OLA&#039;s market share decline - Trade Brains Features<\/title>\n<meta name=\"description\" content=\"India\u2019s two-wheeler sector is one of the largest in the world, driven by the need for affordable, efficient transportation. 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