{"id":28764,"date":"2022-03-11T15:59:46","date_gmt":"2022-03-11T10:29:46","guid":{"rendered":"https:\/\/tradebrains.in\/features\/max-life-insurance-co-ltd-9\/"},"modified":"2022-03-11T15:59:46","modified_gmt":"2022-03-11T10:29:46","slug":"max-life-insurance-co-ltd-9","status":"publish","type":"post","link":"https:\/\/tradebrains.in\/features\/max-life-insurance-co-ltd-9\/","title":{"rendered":"Max Life and YES BANK Complete 17 Years of Strategic Bancassurance Partnership; Reaffirm Commitment towards Next-gen Customer Experience"},"content":{"rendered":"<div class=\"trade-content_2\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"trade-1967232909\"><p><a href=\"https:\/\/tradebrains.in\/get\/telegram\/\"><img decoding=\"async\" class=\"alignnone wp-image-101992\" src=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2023\/01\/telegram-channel-300x119.png\" alt=\"\" width=\"148\" height=\"59\" \/><\/a> <a href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN3Epgswxc--Aw?hl=en-IN&amp;gl=IN&amp;ceid=IN%3Aen\"><img decoding=\"async\" class=\"alignnone wp-image-123430\" src=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-300x82.png\" alt=\"follow-on-google-news\" width=\"222\" height=\"61\" srcset=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-300x82.png 300w, https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-150x41.png 150w, https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news.png 468w\" sizes=\"(max-width: 222px) 100vw, 222px\" \/><\/a><\/p>\n<\/div><p>New Delhi, Delhi, India (NewsVoir)  Max Life Insurance Co. Ltd. (\u201cMax Life\u201d), and YES BANK Limited (\u201cYES BANK\u201d), on the completion of seventeen years of strategic bancassurance partnership, have reaffirmed a renewed commitment towards building next-generation customer experiences. Offering seamless integration of new-age technologies in the business ecosystem, the partners have realigned their focus on a robust digital-first delivery that aims to bring greater agility into the customers\u2019 financial protection journey.<\/p><div class=\"trade-content_7\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"trade-3341814474\"><!-- Composite Start --> \r\n <div id=\"M923760ScriptRootC1549812\"> \r\n <\/div> \r\n <script src=\"https:\/\/jsc.mgid.com\/t\/r\/tradebrains.in.1549812.js\" async> \r\n <\/script> \r\n <!-- Composite End --><\/div>\n<p>Key Business Statistics*  Date of Partnership Commencement &#8211; 23rd February 2005     1.     No. of Lives Protected &#8211; 3,42,358  2.     New Business Premium (Till Date) &#8211; Rs. 3207 Crs.<\/p>\n<p> 3.     Claims Paid &#8211; Rs. 1,83 Crs.<\/p>\n<p> * (As on 31 Dec\u2019 2021)     In these seventeen years, the companies via a strong Pan-India presence across 1100 branches have sold approximately 4.2 lakh policies and offered a Sum Assured of Rs. 55,498 crore to policyholders and their families. The Max Life \u2013 YES BANK partnership offers new-age solutions like \u2018My Connect\u2019 and \u2018Video Marketing\u2019 for all life stages including, child, protection, retirement, and savings.<\/p><div class=\"trade-content_5\" id=\"trade-1034280193\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-4023722985638610\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- in_content_2_news -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-4023722985638610\"\r\n     data-ad-slot=\"7925020301\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p> Mr. Prashant Tripathy, MD and CEO, Max Life, said, \u201cI would like to thank YES BANK for helping strengthen one of the industry\u2019s most successful relationships. Over the years, this enduring partnership has enabled us to protect the financial goals of more than three lakh customers and their families. We are confident that this association will provide an enhanced customer experience with best-in-class life insurance solutions. By leveraging technology, we will ensure seamless integration of digital across every customer touchpoint that will help accentuate business efficiencies.\u201d     Mr. Rajan Pental, Global Head \u2013 Retail Banking, YES BANK, said, \u201cOur long-standing partnership with Max Life Insurance has helped consistently deliver new and meaningful offerings that elevate the customer experience with streamlined processes, innovative enablers, and latest technology. Acknowledging this milestone in our journey, we will continue exploring opportunities towards creating holistic solutions that broaden the net of financial protection for our customers and in turn further strengthen our partnership in the years to come.\u201d   About Max Life Insurance (www.maxlifeinsurance.com)  Max Life Insurance Company Limited is a Joint Venture between Max Financial Services Limited and Axis Bank Limited. Max Financial Services Ltd. is a part of the Max Group, an Indian multi-business corporation.<\/p>\n<p> Max Life offers comprehensive protection and long-term savings life insurance solutions, through its multi-channel distribution including agency and third-party distribution partners. Max Life has built its operations over almost two decades through a need-based sales process, a customer-centric approach to engagement and service delivery and trained human capital.<\/p>\n<p> As per public disclosures and annual audited financials for FY20-21, Max Life has achieved a gross written premium of INR 19,018 crore. As of 31st March 2021, the Company had INR 90,407 crore of assets under management (AUM) and a Sum Assured in Force of INR 1,087,987 crore.<\/p>\n<p> For more information, please visit the company&#8217;s website at www.maxlifeinsurance.com.<\/p>\n<p> About YES BANK  YES BANK is a &#8216;Full Service Commercial &#8216;Bank&#8217; providing a complete range of products, services and technology driven digital offerings, catering to Retail, MSME as well as corporate clients.<\/p>\n<p> YES BANK operates its Investment banking, Merchant banking &#038; Brokerage businesses through YES SECURITIES, a wholly owned subsidiary of the Bank. Headquartered in Mumbai, it has a Pan-India presence including an IBU at GIFT City, and a Representative Office in Abu Dhabi.<\/p><div class=\"trade-content-10\" id=\"trade-87198350\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-4023722985638610\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- in_content_3_news -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-4023722985638610\"\r\n     data-ad-slot=\"2969612066\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p> For more information, please visit the Bank&#8217;s website at www.yesbank.in.<\/p>\n<p>   PWR PWR<\/p>\n<div class=\"trade-after-content\" id=\"trade-903041665\"><div id=\"taboola-below-article-thumbnails\"><\/div>\r\n<script type=\"text\/javascript\">\r\n  window._taboola = window._taboola || [];\r\n  _taboola.push({\r\n    mode: 'alternating-thumbnails-a',\r\n    container: 'taboola-below-article-thumbnails',\r\n    placement: 'Below Article Thumbnails',\r\n    target_type: 'mix'\r\n  });\r\n<\/script>\r\n<script type=\"text\/javascript\">\r\n  window._taboola = window._taboola || [];\r\n  _taboola.push({flush: true});\r\n<\/script><\/div>","protected":false},"excerpt":{"rendered":"<p>New Delhi, Delhi, India (NewsVoir) Max Life Insurance Co. Ltd. (\u201cMax Life\u201d), and YES BANK Limited (\u201cYES BANK\u201d), on the completion of seventeen years of strategic bancassurance partnership, have reaffirmed a renewed commitment towards building next-generation customer experiences. Offering seamless integration of new-age technologies in the business ecosystem, the partners have realigned their focus on [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[31],"tags":[],"class_list":["post-28764","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v25.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Max Life and YES BANK Complete 17 Years of Strategic Bancassurance Partnership; Reaffirm Commitment towards Next-gen Customer Experience - Trade Brains Features<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tradebrains.in\/features\/max-life-insurance-co-ltd-9\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Max Life and YES BANK Complete 17 Years of Strategic Bancassurance Partnership; Reaffirm Commitment towards Next-gen Customer Experience\" \/>\n<meta property=\"og:description\" content=\"New Delhi, Delhi, India (NewsVoir) Max Life Insurance Co. 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