{"id":29399,"date":"2022-03-15T14:56:04","date_gmt":"2022-03-15T09:26:04","guid":{"rendered":"https:\/\/tradebrains.in\/features\/bisleris-vedica\/"},"modified":"2022-03-15T15:23:06","modified_gmt":"2022-03-15T09:53:06","slug":"bisleris-vedica","status":"publish","type":"post","link":"https:\/\/tradebrains.in\/features\/bisleris-vedica\/","title":{"rendered":"Bisleri\u2019s Vedica appoints Dino Morea as their Brand Ambassador"},"content":{"rendered":"<div class=\"trade-content_2\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"trade-4252064869\"><p><a href=\"https:\/\/tradebrains.in\/get\/telegram\/\"><img decoding=\"async\" class=\"alignnone wp-image-101992\" src=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2023\/01\/telegram-channel-300x119.png\" alt=\"\" width=\"148\" height=\"59\" \/><\/a> <a href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN3Epgswxc--Aw?hl=en-IN&amp;gl=IN&amp;ceid=IN%3Aen\"><img decoding=\"async\" class=\"alignnone wp-image-123430\" src=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-300x82.png\" alt=\"follow-on-google-news\" width=\"222\" height=\"61\" srcset=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-300x82.png 300w, https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-150x41.png 150w, https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news.png 468w\" sizes=\"(max-width: 222px) 100vw, 222px\" \/><\/a><\/p>\n<\/div><p>Vedica also launches first-of-its-kind glass bottles to provide a premium dining experience in the country with its pristine Himalayan Spring Water.<\/p><div class=\"trade-content_7\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"trade-970988614\"><!-- Composite Start --> \r\n <div id=\"M923760ScriptRootC1549812\"> \r\n <\/div> \r\n <script src=\"https:\/\/jsc.mgid.com\/t\/r\/tradebrains.in.1549812.js\" async> \r\n <\/script> \r\n <!-- Composite End --><\/div>\n<p> National, 15th March, 2022: Bisleri International Pvt. Ltd. launched Vedica, its natural mountain water in 2010. Vedica has now announced the appointment of actor Mr. Dino Morea as their brand ambassador. With the announcement, they also launched a unique Vedica glass bottle which put the spotlight on their design, unparalleled experience and brand message.<\/p>\n<p> The campaign with Mr. Morea shot at Taj Falaknuma Palace, Hyderabad exudes luxury and showcases its opulent elements which tie back to the Vedica glass bottle. This campaign was brought to life to strengthen Vedica\u2019s awareness in the rapidly evolving mineral water space, and to develop a strong position in the HORECA market.<\/p>\n<p> Vedica Himalayan Spring Water is bottled at source through a precious aquifer. It was discovered in the foothills of Mount Kailash. It focuses on attracting consumers to develop a healthier lifestyle through conscious and easy changes in their routine. With a pH range of 7.3-7.9, it is high in alkalinity and helps neutralize acids and remove toxins. The existing brand portfolio includes Vedica PET and Glass bottles and will be available pan-India.<\/p><div class=\"trade-content_5\" id=\"trade-2522628151\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-4023722985638610\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- in_content_2_news -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-4023722985638610\"\r\n     data-ad-slot=\"7925020301\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p> The ad film that has been launched represents Mr. Morea\u2019s dashing elegance, and as a man who will not settle for anything but a life #FullOfAltitude. It will be released along with a 360-campaign covering digital, influencers, print, outdoor and television.<\/p>\n<p> Speaking on the association, Mr. Dino Morea says, &#8220;Vedica is living well, having fun and being healthy. These are the values I have grown up with. I vividly remember working on an ad for Bisleri\u2019s 500 ml bottle, early in my career. Therefore, I am thrilled to be the face of Vedica Himalayan Spring Water because it is a brand that resonates perfectly with my life and health goals, and I am glad to be a part of this adventure.\u201d   Commenting on this, Miss Jayanti Chauhan, Director, Bisleri International Pvt. Ltd. says, \u201cLaunching Vedica Himalayan Spring Water in a glass bottle has been one of my goals over the past decade. I am glad to have found a team, with whom I have a wonderful dynamic to create and launch this piece of art. Initially, Mr. Rais and I had a different train of thought regarding Vedica\u2019s digital amplification. Through countless conversations and brainstorming, we concluded that a film would be the most impactful. We discussed on what the Vedica man would embody and therefore decided on associating with Mr. Dino Morea as I do believe he is someone who is truly #FullOfAltitude. I am extremely excited for the campaign which will help Vedica achieve new heights.\u201d   Adding to this, Mr. Zafar Rais, CEO, MindShift Interactive says, \u201cOur inspiration for the campaign has been the beauty of the Vedica glass bottle. From it, we derived an omnichannel marketing strategy that was opulent. We shortlisted Mr. Dino Morea as the ideal Vedica Man and conceptualized an ad film that brought out the essence of a life #FullOfAltitude with Vedica.\u201d   Details of the campaign:   YouTube Link: https:\/\/www.youtube.com\/watch?v=djrNtg92FVQ   Instagram Link:  www.instagram.com\/vedicaspring   Website Link: www.bisleri.com\/vedica   About Vedica:   Born out of a clear spring, Vedica with its right balance of minerals, alkalinity and therapeutic properties acts as a calming anecdote to our stressful urban lives. Vedica is Himalayan Spring Water born of a precious aquifer after meandering through nature\u2019s most venerable secrets for aeons. It is now yours to savor in a glass bottle #FullOfAltitude.<\/p>\n<p>   PWR PWR<\/p>\n<div class=\"trade-after-content\" id=\"trade-2093784518\"><div id=\"taboola-below-article-thumbnails\"><\/div>\r\n<script type=\"text\/javascript\">\r\n  window._taboola = window._taboola || [];\r\n  _taboola.push({\r\n    mode: 'alternating-thumbnails-a',\r\n    container: 'taboola-below-article-thumbnails',\r\n    placement: 'Below Article Thumbnails',\r\n    target_type: 'mix'\r\n  });\r\n<\/script>\r\n<script type=\"text\/javascript\">\r\n  window._taboola = window._taboola || [];\r\n  _taboola.push({flush: true});\r\n<\/script><\/div>","protected":false},"excerpt":{"rendered":"<p>Vedica also launches first-of-its-kind glass bottles to provide a premium dining experience in the country with its pristine Himalayan Spring Water. National, 15th March, 2022: Bisleri International Pvt. Ltd. launched Vedica, its natural mountain water in 2010. Vedica has now announced the appointment of actor Mr. Dino Morea as their brand ambassador. With the announcement, [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1696,31],"tags":[],"class_list":["post-29399","post","type-post","status-publish","format-standard","hentry","category-corporate-action","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v25.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bisleri\u2019s Vedica appoints Dino Morea as their Brand Ambassador - Trade Brains Features<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tradebrains.in\/features\/bisleris-vedica\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bisleri\u2019s Vedica appoints Dino Morea as their Brand Ambassador\" \/>\n<meta property=\"og:description\" content=\"Vedica also launches first-of-its-kind glass bottles to provide a premium dining experience in the country with its pristine Himalayan Spring Water. 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