{"id":80075,"date":"2022-12-29T11:45:00","date_gmt":"2022-12-29T06:15:00","guid":{"rendered":"https:\/\/tradebrains.in\/features\/?p=80075"},"modified":"2022-12-29T11:28:55","modified_gmt":"2022-12-29T05:58:55","slug":"biz-sheela-foam-kurlon","status":"publish","type":"post","link":"https:\/\/tradebrains.in\/features\/biz-sheela-foam-kurlon\/","title":{"rendered":"Mattress maker Sheela Foam in talks to acquire Kurlon"},"content":{"rendered":"<div class=\"trade-content_2\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"trade-452422854\"><p><a href=\"https:\/\/tradebrains.in\/get\/telegram\/\"><img decoding=\"async\" class=\"alignnone wp-image-101992\" src=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2023\/01\/telegram-channel-300x119.png\" alt=\"\" width=\"148\" height=\"59\" \/><\/a> <a href=\"https:\/\/news.google.com\/publications\/CAAqBwgKMN3Epgswxc--Aw?hl=en-IN&amp;gl=IN&amp;ceid=IN%3Aen\"><img decoding=\"async\" class=\"alignnone wp-image-123430\" src=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-300x82.png\" alt=\"follow-on-google-news\" width=\"222\" height=\"61\" srcset=\"https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-300x82.png 300w, https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news-150x41.png 150w, https:\/\/tradebrains.in\/features\/wp-content\/uploads\/2024\/05\/follow-on-google-news.png 468w\" sizes=\"(max-width: 222px) 100vw, 222px\" \/><\/a><\/p>\n<\/div><p>Sheela Foam Ltd, the maker of popular mattress brand Sleepwell, is in advance talks with rival Kurlon to acquire its business, according to industry sources.<\/p><div class=\"trade-content_7\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"trade-2129896180\"><!-- Composite Start --> \r\n <div id=\"M923760ScriptRootC1549812\"> \r\n <\/div> \r\n <script src=\"https:\/\/jsc.mgid.com\/t\/r\/tradebrains.in.1549812.js\" async> \r\n <\/script> \r\n <!-- Composite End --><\/div>\n<p>If it goes through, the deal will help Sheela Foam, a market leader in the fast-growing branded mattress category, to expand its business in South, West and other markets where Sudhakar Pai-led Kurlon has a strong presence, a source said.<\/p>\n<p>The deal will also help Sheela Foam to incrementally increase its capacity as the Pai family-led Kurlon has 9 strategically located manufacturing facilities across Karnataka, Orissa, Madhya Pradesh, Uttaranchal and Gujarat.<\/p>\n<p>According to reports, the deal is estimated to be around USD 241 million (nearly Rs 2,000 crore).<\/p><div class=\"trade-content_5\" id=\"trade-2570820948\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-4023722985638610\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- in_content_2_news -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-4023722985638610\"\r\n     data-ad-slot=\"7925020301\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p>Comments from Sheela Foam and Kurlon could not be obtained.<\/p>\n<p>Sheela Foam is the only listed company operating in the mattress space and commands nearly 25 per cent market share.<\/p>\n<p>For the financial year that ended March 31, 2022, Sheela Foam&#8217;s net revenue from operations on a consolidated basis was Rs 3,061 crore.<\/p>\n<p>Established in 1962, Kurlon is one of the oldest mattress companies in India.<\/p>\n<p>The Indian mattress market is witnessing a steep increase in sales, largely driven by consumer awareness and inclination towards health &amp; hygiene, government investments for the betterment of health sector infrastructure, and rising demand for new mattresses from the real estate and hospitality segments, said Sheela Foam in its latest annual report.<\/p>\n<p>Besides Sheela Foam and Kurlon, other industry players include Duroflex, Springwell and The Sleeping Co. PTI KRH RKL KRH BAL BAL<\/p><div class=\"trade-content-10\" id=\"trade-3522669687\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-4023722985638610\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<!-- in_content_3_news -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-4023722985638610\"\r\n     data-ad-slot=\"2969612066\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<div class=\"trade-after-content\" id=\"trade-3352243027\"><div id=\"taboola-below-article-thumbnails\"><\/div>\r\n<script type=\"text\/javascript\">\r\n  window._taboola = window._taboola || [];\r\n  _taboola.push({\r\n    mode: 'alternating-thumbnails-a',\r\n    container: 'taboola-below-article-thumbnails',\r\n    placement: 'Below Article Thumbnails',\r\n    target_type: 'mix'\r\n  });\r\n<\/script>\r\n<script type=\"text\/javascript\">\r\n  window._taboola = window._taboola || [];\r\n  _taboola.push({flush: true});\r\n<\/script><\/div>","protected":false},"excerpt":{"rendered":"<p>Sheela Foam Ltd, the maker of popular mattress brand Sleepwell, is in advance talks with rival Kurlon to acquire its business, according to industry sources. If it goes through, the deal will help Sheela Foam, a market leader in the fast-growing branded mattress category, to expand its business in South, West and other markets where [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":65188,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1696,31],"tags":[],"class_list":["post-80075","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate-action","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v25.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mattress maker Sheela Foam in talks to acquire Kurlon - Trade Brains Features<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tradebrains.in\/features\/biz-sheela-foam-kurlon\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mattress maker Sheela Foam in talks to acquire Kurlon\" \/>\n<meta property=\"og:description\" content=\"Sheela Foam Ltd, the maker of popular mattress brand Sleepwell, is in advance talks with rival Kurlon to acquire its business, according to industry sources. 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