A thought which has popped into every sports fanatic, who gets paid the highest out of the two legends of the game? Does player performance dictate that or image and impact off the pitch? Let us find out.
Cristiano Ronaldo and Lionel Messi are global football icons with massive earnings from both contracts and endorsements. Ronaldo leads with a record salary at Al-Nassr, while Messi’s deals with Adidas and Apple keep him among the top earners worldwide.
Current Earnings
- Ronaldo’s estimated total earnings in 2025 (salary + endorsements) : $275 million
- Messi’s estimated total earnings in 2025 (salary + endorsements): $135 million
Comparison: Messi vs Ronaldo
Ronaldo earns more due to his record salary at Al-Nassr and lucrative commercial deals in the Middle East. Messi, though earning less in salary, makes up for it with high-profile endorsements from brands like Adidas and Apple. Ronaldo’s commercial deals and global reach in new markets give him the earnings edge.
Messi’s endorsement portfolio with Adidas, Pepsi, and Apple remains a major strength, driving his earnings. His move to Inter Miami has opened new commercial opportunities in the U.S., increasing his marketability. Additionally, ventures like the Messi Store and business investments contribute significantly to his income.
Factors Influencing Earnings
On-field salary/winnings: Ronaldo earns a record salary at Al-Nassr, while Messi’s salary at Inter Miami is lower but still significant, especially in comparison to most MLS players.
Endorsements/brand deals: Ronaldo has high-profile deals with Nike, Herbalife, and Clear. Messi, on the other hand, has lucrative contracts with brands like Adidas, Pepsi, Apple, and Budweiser.
Social media presence: Both players dominate social media, with Ronaldo boasting over 500 million followers, making him one of the most-followed individuals globally. Messi also enjoys a massive following, though slightly behind Ronaldo in terms of numbers.
Business ventures/investments: Ronaldo’s investments include his CR7 brand, hotels, gyms, and other ventures. Messi has invested in projects like the Messi Store and also holds a stake in the Spanish soccer club FC Barcelona.
Marketability, nationality: Ronaldo’s global appeal, especially in the Middle East and Asia, has contributed to his earnings. Messi’s appeal is strong globally, but his move to the U.S. with Inter Miami has amplified his commercial opportunities, particularly in the American market.
Top 7 Highest‑Paid Athletes (2025)
| Rank | Athlete | Sport | Earnings(Est in $) |
|---|---|---|---|
| 1 | Cristiano Ronaldo | Football | US$ 275 million |
| 2 | Stephen Curry | Basketball | US$ 156 million |
| 3 | Tyson Fury | Boxing | US$ 146 million |
| 4 | Dak Prescott | American Football | US$ 137 million |
| 5 | Lionel Messi | Football | US$ 135 million |
| 6 | LeBron James | Basketball | US$ 133.8 million |
| 7 | Juan Soto | Baseball | US$ 114 million |
Conclusion
The highest paid out of the two without a doubt is Cristiano Ronaldo, earning twice more than the Argentinian.Whilst Ronaldo is making his fortune from the Saudi oil companies, Messi has access to the World’s most powerful country,keeping him still in the conversation,
Predictions & Upcoming Deals to Watch
Messi’s U.S. Market Expansion: As soccer continues to grow in the U.S., Messi’s involvement in MLS and his commercial endeavors could lead to more earnings from sponsorships, particularly with U.S. companies.
Ronaldo’s Contract and Endorsements: Ronaldo’s current deal with Al-Nassr could evolve, especially if the Saudi league continues to attract top talent. Additionally, his brand deals, like with Herbalife and his own CR7 ventures, may increase his commercial reach.
Potential Moves: If Messi makes a high-profile return to Europe or enters a different market, it could boost his income. Similarly, if Ronaldo moves to a new commercial hub or signs a groundbreaking deal, his earnings could continue to rise.
Written by: Hubaish
