The shares of an Indian company, Marketing Limited, edition casual clothing, have hit a 20 percent upper circuit from the previous closing price. The company’s financial results show robust Revenue growth of 15 percent Y-O-Y, and the Net profits are up by 97 percent

The shares of Credo Brands Marketing Ltd, with a market capitalization of Rs. 1,135.36 crores on Friday. Its shares are trading at a CMP of Rs 173.84, against the previous closing price of Rs 144.87. The stock has hit a 20 percent upper circuit.

What Happened

Credo Brands Marketing Ltd, a company Marketing Limited offers casual clothing for men with its flagship brand “Mufti”, announced its results for the Financial year ‘25. Its Revenue grew by 15 percent YoY from Rs 133 Crores in Q4FY24 to Rs 153 Crores in Q4FY25, but at the same time, it has decreased by close to 1.92 percent QoQ from Rs 156 Crores in Q3FY25 to Rs 153 Crores in Q4FY25.

Its Net Profit grew by 97 percent YoY from Rs. 7.03 Crores in Q4FY24 to Rs. 13.8 Crores in Q4FY25. The Net profits have declined by 24.59 percent QoQ from Rs. 18.3 Crores in Q3FY25 to Rs. 13.8 Crores in Q4FY25.

The company’s Earnings Before Interest, Depreciation, and Taxes (EBIDT) has also grown by 33 percent YOY from Rs 30.9 crores in Q4FY24 to Rs 41.1 crores in Q4FY25. Its EPS has also grown by 94 percent YOY from Rs. 1.09 in Q4FY24 to Rs. 2.12in Q4FY25.

Future Outlook

Credo Brands Marketing Ltd has outlined a multi-faceted growth strategy focused on expanding its domestic footprint and strengthening its brand positioning. The company plans to open more Exclusive Brand Outlets (EBOs) in both existing and new cities by leveraging its current retail network and market insights.

This physical expansion and online expansion enhance brand recognition and deliver economies of scale. Additionally, the brand aims to deepen its engagement through targeted marketing initiatives that reinforce its unique style and vision, thereby enhancing brand appeal across its customer base.

To complement its offline growth, Credo Brands is also focusing on digital expansion, aiming to significantly increase sales through its website and partnerships with e-commerce platforms. In line with its vision to evolve into a comprehensive men’s lifestyle brand, Mufti plans to diversify its product portfolio to include items such as shoes, caps, and socks.

Credo Brands Marketing Ltd, founded in 1998 by Kamal Khushlani, is a prominent Indian fashion company renowned for its flagship brand, Mufti. Initially offering a limited range of shirts, T-shirts, and trousers, Mufti has since expanded its product line to include sweatshirts, jeans, chinos, jackets, blazers, and sweaters, catering to various categories such as relaxed casuals, authentic daily wear, urban casuals, party wear, and athleisure.

Written by Likesh Babu

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