TikTok is a unique social media platform in every sense of the word. It gathers the most diverse user base, offers mind-blowing opportunities for creativity, and shapes worldwide trends. That’s not to mention that it’s the only platform that can make anyone famous overnight.
One viral video is all it takes for your content to travel the world. However, it isn’t enough to guarantee long-term success on TikTok.
For that to happen, you need to gain a sizeable audience. This way, even when the hype surrounding a viral video dies down, you’ll still put out one successful video after the other.
But how can you get more followers on TikTok?
There’s only one group of people to ask – TikTok creators with millions of followers.
Keep reading to get the best tips on how to get more followers on TikTok straight from the people who’ve managed to do just that. The strategy to purchase real TikTok followers can help you save time and effort. Traditional marketing techniques are also helpful but they may require a lot of time. Check out how to increase your followers with traditional marketing tactics.
Tip #1 – Content Is King
There are tons of strategies you can implement to boost your TikTok following. However, most of them will mean little if your content isn’t up to par. So, prioritize making quality content over everything else. The result? A loyal audience that’s there for all the right reasons.
Tip #2 – Imitation Is the Highest Form of Flattery
Sure, TikTok is all about authenticity and standing out. However, it’s also about jumping on trends and making them your own. If you see a specific trend blowing up on TikTok, don’t wait. Film your own interpretation of it and post it as soon as possible.
Be careful, though – “your own interpretation” is the key phrase here. Suppose you were just to copy the exact video that has blown up or started the trend. In that case, you might gain followers instantly, but your content might be seen as unoriginal in the long run.
Tip #3 – Hit the Sweet Spot With the Video Length
TikTok videos can be up to 10 minutes long. But this doesn’t mean they should be.
Most TikTok users love this platform precisely because of the quick and snappy content it offers. When creating your TikTok videos, aim for a length that hits the sweet spot – not too short that it leaves viewers wanting more, but not too long that it loses their interest.
A length between 15 and 20 seconds has proven to be effective in grabbing and maintaining attention on TikTok. Plus, the TikTok algorithm seems to be more inclined to push videos with this length, so it’s a win-win situation.
Tip #4 –Call to Action for the Win
Sometimes, TikTok viewers get so caught up in scrolling their For You pages that they don’t stop to check out individual profiles, even when they enjoy specific videos. So, you must be the one to guide them.
Include a call to action (CTA) in the last two or three seconds of your video to direct viewers to engage with your content. Something as simple as “Hit the + button if you agree” can help you get more followers on the platform.
Tip #5 – Music Is the Way
TikTok is filled with trending songs and sounds whose popularity ends up transcending the borders of the social media app. For instance, the hottest tracks on TikTok usually reach the coveted No. 1 spot on the global Spotify daily chart.
When posting your videos, don’t just go for a random sound. Use a trending sound in the background instead. Of course, try to match it to the theme of your video to enhance the overall vibe.
Videos with trending sounds are more likely to hit For You pages worldwide and bring in more followers for your account.
Tip #6 – Jack of All Trades, Master of None
Picture TikTok as a huge city with the most diverse neighborhoods, each with its unique attractions. These neighborhoods are subcultures that are allowed to flourish on TikTok. They can be more general, like #BookTok, a community of all book lovers, or more specific, like #SwiftTok, the fans of Taylor Swift.
Your goal is to find your own subculture. Of course, this doesn’t mean you can’t post any other content. However, focusing on a specific niche will help you gain new followers faster.
Tip #7 – Consistency Is the Answer
Due to the nature of TikTok, many people expect overnight success. When this doesn’t happen, they get disappointed and often give up. But this isn’t the way to go. Plus, expecting instant success takes all the fun out of social media.
So, don’t give up. And don’t get discouraged if your following is growing slower than you expected. After all, it’s perfectly normal for TikTok accounts to have millions of views yet only thousands of followers. It’s how the platform is set up.
But keep posting quality content, and all the numbers across your profile will match before you know it.
Tip #8 – Engaging Is Caring
You don’t want just to accumulate numbers on your TikTok account. Well, at least if you want to make a career on the platform. If so, you’ll want to build a lively community that looks forward to your new videos and readily engages with your content.
To achieve this, you must lead by example. That means engaging with your viewers and followers first. Reply to their comments, answer their direct messages (DMs), and like their videos. Make them feel like they’re part of your journey (because they are, and an integral one!).
Solutions Galore
As you can see, there are numerous fun and effective ways to gain more followers on TikTok. But even if these fail, don’t worry. You can always boost your follower count artificially.
Buying followers on TikTok often gets a bad rap, but it can actually do wonders for your TikTok account (and you). It can motivate you to keep working hard while creating an impression that your TikTok account is gradually growing. As a result, many organic followers will be happy to follow your account and join such a seemingly thriving community.
