IT stock providing Business Process Management (BPM) like Customer Acquisition services, customer services, IT Infrastructure management services, and Data Management services hit a 5 percent upper circuit in the day’s trade following expansion into Digital Marketing, Data Centres, and Cyber Security.
Price Action
With a market capitalization of Rs. 217 Crores, the shares of Enser Communications Limited hit a 5 percent upper circuit at Rs. 250.75 per equity share, from its previous day’s close price of Rs. 238.85. It has delivered a multibagger return of 246 percent in a year.
What Happened
Enser Communications Limited has announced expansion into Digital Marketing, Data Centres, and Cyber Security, poised to elevate Enser to a new echelon of innovation and operational excellence, seamlessly integrating these new ventures with its existing capabilities.
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The management will now focus on finalizing formalities, securing approvals, establishing key partnerships, and preparing for the launch. The Business operations are expected to commence in a phased manner once all statutory clearances are obtained and preparations are complete.
Data Centers
It will forge strategic partnerships, collaborate with industry leaders, and utilize its domain expertise to construct cutting-edge data centers, This strategy will support the creation, development, operation, and maintenance of top-tier infrastructure for data management, security, and cloud networking on an asset-light model. As a starting point, it is going to launch a pilot project featuring the sale of third-party data center products.
Digital Marketing
Coming to Digital Marketing, Enser is preparing to unveil a comprehensive suite of digital marketing services, including advanced SEO, social media marketing (SMM), AI-driven solutions, and cutting-edge virtual and augmented reality experiences. This expansion will enhance its capability to deliver sophisticated, data-driven marketing strategies that drive engagement and foster growth.
Cyber Security
Lastly, Enser’s new focus on cyber security will encompass a wide range of services, including data theft prevention, endpoint protection, cyber security audits, and compliance management. This initiative aims to strengthen businesses against evolving threats and protect vital digital assets
Management Message
Mr. Rajnish Omprakash Sarna, Managing Director of Enser Communications Limited said “The decision to expand into digital marketing, data centers, and cyber security is a transformative leap for Enser Communications,”
“These new ventures will complement our existing BPM capabilities, creating a synergistic ecosystem that enhances our service portfolio and delivers unprecedented value to our clients. This expansion will not only broaden our expertise but also position us as a comprehensive solutions provider in the evolving digital landscape.”
About the Company
Enser Communications Limited is engaged in providing Business Process Management (BPM) like Customer Acquisition services, customer services, IT Infrastructure management services, and Data Management services to companies in the insurance, e-commerce, education, and travel sectors.
It operates in the communications sector, focusing on call centers, outsourcing, database management, web services, software and hardware selling and maintenance, and knowledge-based projects.
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Financials and Ratios
Its Revenue from operations grew by 81 percent from Rs. 25.41 Crores in FY23 to Rs. 46.08 Crores in FY24, accompanied by profits of Rs. 1.6 Crores to Rs. 5.27 Crores.
In terms of Return ratios, it has reported a return on equity (ROE) of 20.38 percent, and a return on capital employed (ROCE) of 27.57 percent. It has reported a debt-to-equity ratio of 0.26.
Written by: Bharath K.S
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