In Tuesday’s trading session, the shares of a leading innovator in consumer electronics surged by 4.8 percent to Rs. 36 on NSE, after the company secured Rs. 10 million order for Big Billion Sale on Flipkart along with entering into a strategic alliance with Cred.
With a market cap of Rs. 739 crores, at 11:49 a.m., the shares of Cellecor Gadgets Limited were trading in the green at Rs. 35.25, up by nearly 2.6 percent, as against its previous closing price of Rs. 34.35.
What’s the news:
According to the latest regulatory filings with the NSE, Cellecor Gadgets Limited highlighted a significant achievement of securing its first order for this season’s Big Billion Sale on Flipkart, with a substantial order of 7,000 units, valued at nearly Rs. 10 million.
Additionally, the company has established a strategic alliance with Cred, a leading fintech company renowned for its high-end credit card payment solutions. This collaboration underscores Cellecor’s aggressive strategy to expand its e-commerce footprint.
The company has brought on board a senior team specialising in online business to refine its digital footprint. Key initiatives include ramping up digital advertising, improving website functionality, and utilising data-driven insights for targeted marketing.
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These initiatives are aimed at increasing Cellecor’s online presence and driving significant growth in the e-commerce sector.
The company is targeting Rs. 50 crore business within this festive season. With its focus on smart and affordable gadgets, Cellecor is steadily growing its market presence and working towards establishing a monopoly in the tech industry.
Previous News:
On 26th June, the Board of Cellecor Gadgets approved a stock split in a 10:1 ratio, which means, the split/sub-division of 1 equity share having a face value of Rs. 10 each into 10 equity shares having a face value of Re. 1 each.
The stock split was to improve the liquidity of the company’s shares and to make it more affordable for small investors while broadening the company’s investor base.
On 2nd July, Cellecor Gadgets announced a strategic partnership for the
integration of Samsung Tizen OS in all the company’s Smart TVs.
Samsung Tizen OS, renowned for its robustness and versatility, is a Linux-based operating system developed in collaboration with Intel, offering a rich ecosystem of features and functionalities.
Financials:
The company has reported a significant growth in the revenue from operations, with an 89.4 percent YoY rise from Rs. 264 crores in FY23 to Rs. 500 crores in FY24.
Similarly, the net profit jumped by nearly 100 percent YoY from Rs. 8 crores to Rs. 16 crores, during the same period.
About the company:
Incorporated in 2020, Cellecor Gadgets Limited, formerly known as Unitel Info Limited, is engaged mainly in the trading of electronic items like mobile, television and radio receivers, sound or video recording or reproducing apparatus, and associated goods.
Written by Shivani Singh
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