Japanese gaming company CyberStep, famous for its online claw machine game Toreba, is making a bold move into cryptocurrency. The firm announced a new subsidiary, CRYPTECH Capital, to manage its crypto assets and explore Web3 opportunities. Initially, it will invest 200 million yen, with plans to scale up to 1 billion yen by 2026. Unlike traditional fundraising methods, CyberStep will create a “self-circulating token economy.” This means it will generate in-game tokens, exchange them for Bitcoin (BTC) and Ethereum (ETH), and hold them as corporate assets. The strategy aims to diversify revenue while capitalizing on blockchain gaming trends.
A New Approach
CyberStep isn’t new to tokenisation. Last April, it launched Eggle Energy ($ENG), a token tied to its blockchain game Eggle and an upcoming NFT line. Now, CRYPTECH Capital will expand this model, converting game tokens into major cryptocurrencies. Additionally, the firm may invest in meme coins and other Web3 gaming tokens. The company expects gains from both asset appreciation and DeFi activities like staking and liquidity provision. On the other hand, market conditions will dictate the final investment amount, ensuring flexibility.
Japan’s Growing Trend
CyberStep isn’t alone. Swedish gaming firm Fragbite recently revealed plans to stockpile Bitcoin. Similarly, Japanese companies like Remixpoint, Gumi, and Enish are pouring billions into crypto. Japan’s $22.1 billion gaming market and $1 trillion crypto trading volume make it a hotspot for blockchain innovation. However, challenges remain. Japan’s strict crypto regulations, including a 55% tax on high earners’ gains, could impact profitability. Still, CyberStep’s pivot reflects a broader corporate “crypto awakening” in the country.
Also read: Robinhood Gains 13% on Talk of New Blockchain Venture
What’s Next for CyberStep?
For now, the market reaction has been muted, with no major price swings in BTC or ETH. Yet, if successful, CRYPTECH Capital could set a precedent for gaming firms entering Web3. Investors should watch for updates on token launches and regulatory developments. As CyberStep bets big on crypto, one thing is clear, the line between gaming and blockchain is blurring fast.
Written By Fazal Ul Vahab C H
