During Thursday’s trading session, shares of a leading platform specialising in licensed fashion and lifestyle products surged nearly 16 percent on BSE, after signing a long-term distribution contract with Sportlux to bring the global fashion powerhouse brand to the Indian market.
With a market cap of Rs. 404.4 crores, at 10:18 a.m., the shares of Brand Concepts Limited were trading in the green at Rs. 360.5 on BSE, up by around 6 percent, as against its previous closing price of Rs. 340.7. The stock has delivered negative returns of over 44 percent in one year, and has fallen by nearly 0.4 percent in the last one month.
What’s the News
As per recent filings with the stock exchanges, Brand Concepts Limited has entered into a long-term distribution contract with Sportlux General Trading FZCO, a distinguished global distributor of luxury brands. This strategic agreement grants Brand Concepts the rights to launch and operate the iconic fashion and lifestyle brand “Off-White™” in India.
Through this exclusive agreement, Brand Concepts will handle the distribution and retail of a wide range of Off-White™ products in the country. The offerings will span across categories such as ready-to-wear apparel for men, women, boys, and girls, along with footwear, bags, wallets, belts, swimwear, and other fashion accessories. This collaboration marks a significant expansion for Brand Concepts as it ventures into the high-end fashion and luxury space.
The first Off-White™ collection is expected to launch in Q4 FY26 and will be available through exclusive brand outlets, Modern Retail Outlets, select Lux e-commerce platforms, and the brand’s direct-to-consumer website.
Financials & More
Brand Concepts reported a significant growth in the revenue from operations, experiencing a rise of nearly 14 percent YoY, increasing from Rs. 58.11 crores in Q4 FY24 to Rs. 66 crores in Q4 FY25. In contrast, during the same period, the company’s net profit decreased from Rs. 1.8 crores to Rs. 1.3 crores, representing a decline of around 28 percent YoY.
Brand Concepts Limited is a leading platform specialising in licensed fashion and lifestyle products, particularly focusing on travel gear, bags and accessories. It has a diverse portfolio enriched by marquee brands such as Tommy Hilfiger, United Colors of Benetton, and Aeropostale. The company also has its own labels, Sugarush and The Vertical, that serve a diversified clientele.
Written by Shivani Singh
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