Lionel Messi is not just one of the greatest footballers in history, he is also one of the wealthiest athletes in the world. Known for his magical left foot and incredible consistency, Messi has built a massive fortune through his football salary, endorsement deals, and smart business moves. As of 2025, his estimated net worth is around $650 million.
Football Salary
Messi is currently playing for Inter Miami in Major League Soccer (MLS) in the United States. His annual salary is estimated to be $20.4 million, which includes bonuses, marketing payments, revenue shares etc.
Apart from his playing contract, Messi also has a special clause that allows him to own a part of the club in the future. This deal is similar to what David Beckham got when he joined LA Galaxy in 2007.
Endorsement Deals
Endorsements are a huge part of Messi’s income. He reportedly earns around $60-70 million per year from sponsorships alone. Over the years, he has partnered with several major global brands, such as:
- Adidas – He has a lifetime deal with the brand, reportedly worth over $20 million per year.
- PepsiCo – A long-term partnership that includes commercials and global campaigns.
- Budweiser, Mastercard, and Gatorade
Also read: Top 7 Richest Sports Leagues in the World Ranked by Revenue (2025 Update)
Business Ventures
In addition to football and endorsements, Messi has wisely expanded into the business world. Here’s a look at some of his most notable ventures:
- MiM Hotels – A collection of stylish boutique hotels located in destinations such as Ibiza, Mallorca, and Andorra.
- Real Estate – Messi owns luxurious homes in Barcelona, Rosario (Argentina), Miami, and Mallorca.
- The Messi Store – His own clothing brand, which offers sportswear, casual outfits, and accessories.
- Más+ by Messi – A sports and energy drink brand he launched in 2024. It is now available across South Florida.
- 525 Rosario – A media company co-founded by Messi that creates content focused on sports, family entertainment, and brand collaborations.
Charity and Philanthropy
Messi is also known for giving back to the community. He runs the Leo Messi Foundation, which supports access to education and healthcare for children worldwide. He has made donations to hospitals in Argentina and Spain, including €1 million during the COVID-19 pandemic.
He also serves as a UNICEF Goodwill Ambassador, supporting campaigns focused on children’s rights. Lionel Messi’s rise from the streets of Rosario to worldwide fame is nothing short of inspiring. His earnings go far beyond the football pitch, his business instincts, brand power, and generosity have helped him build a strong legacy both on and off the field.
As of 2025, Messi continues to grow not just as a player, but also as a businessman, philanthropist, and global icon. His net worth of $650 million reflects a career that has been planned with passion, talent, and intelligence.
Written by Kinjal Walantra
